What is the Online MBA General Track Offered at Maryland Smith?

Many Master of Business Administration programs offer detailed examinations of specific business areas through specializations. At the nationally ranked Robert H. Smith School of Business at the University of Maryland, College Park, we offer a general track in addition to five career-focused specializations. Designed for those looking for the broadest MBA experience, the general track provides a more diverse understanding of business concepts.

Learn more about the general track offered through the Smith Online MBA program:

General track highlights

The Smith Online MBA program aims to broaden perspectives and enhance knowledge and skills necessary for future success. While some students choose to narrow their focus, others are interested in developing more well-rounded business acumen. Choosing the general MBA track allows you to learn the core and advanced business concepts covered in the program and customize your degree by selecting specialization courses that provide you with the skills to be successful in your chosen career path.  This opportunity to create a unique combination of courses encourages you to explore the curriculum and get the most value out of the program in the long run.

After completing the general track, you’ll have the expertise to be a well-rounded, multi-skilled business professional. You can pursue various career paths with confidence, well-equipped with skills and knowledge, including:

  • Advanced understanding of domestic and global business
  • Tactful application of various business concepts and theories to real-world scenarios
  • Insightful data analysis and interpretation for better decision-making
  • Working knowledge of relevant policies, programs and technology
  • Strategic management and leadership skills

As a Smith MBA graduate, you’ll be prepared to pursue advanced career opportunities, better earnings and more fulfilling professional endeavors.

General track learning

If you choose the general track, your studies will begin with foundation courses. Decision Modeling, for instance, covers how to tackle modern business data and challenges. The Entrepreneurship course introduces students to the tools and skills necessary for leading new business ventures. Other foundational courses include:

  • Corporate Finance
  • Data Analysis
  • Financial Accounting
  • Leadership and Teamwork
  • Managerial Accounting
  • Managerial Economics and Public Policy
  • Marketing Management
  • Strategic Information Systems
  • Supply Chain Management
  • The Global Economic Environment

Students then enroll in Foundation II courses, which dive deeper into concepts like operations management, business communication and ethical leadership. The general track allows you to choose various selective courses, rather than limiting you to those that fall under one focus. By this point in the program, you’ll understand various management concepts such as:

  • Managing financial assets
  • Understanding corporate finance
  • Leveraging technology for information management and strategic advantage
  • Leading brand management and customer segmentation
  • Streamlining business processes

With a focus on experiential learning, your online MBA experience will also include Action Learning Projects, campus business residencies and a capstone project to encourage an active application of the concepts covered in class. Global study options further enhance international business perspectives and allow you to work hands-on with multinational organizations.

The Smith Online MBA program further utilizes advanced digital learning tools and communication platforms, including audio and video messaging, state-of-the-art video conferencing, integrated multimedia and collaborative online workspaces. The result is an engaging, interactive and fulfilling academic experience.

Smith School of Business faculty

When you choose to complete your online MBA degree at Maryland Smith, you’ll learn from the best. Our top-ranked faculty includes some of the industry’s most influential and established professionals, all of whom have robust resumes filled with both teaching and working experience. Many are published in leading business journals and respected publications, while others continue to lead industry breakthroughs. You’ll learn from professors who also consult Fortune 500 companies, passing their experience of helping managers solve complex business problems on to their students.

Led by such distinguished leaders in academia, research and business, Smith MBA courses encourage innovative thinking, embrace an entrepreneurial spirit and foster successful business professionals. Smith professors and advisors are valuable connections who can offer priceless support and introduce you to career opportunities in various areas of business. Added to that, you can also lean on a network of over 66,000 Smith School alumni once you graduate from the program.

Beyond the degree

MBA degrees with general tracks can lead to several career outcomes, as the varied skills and knowledge covered in the program are relevant to multiple business sectors and industries. You can apply your broad business skills and knowledge in general management, logistics, finance and accounting, sales and marketing, consulting or operations and production. The cross-functionality of your advanced degree can also qualify you for more elite leadership roles within these business functions.

With this in mind, you can set your sights on positions such as:

  • Management consultant
  • Operations manager
  • Product manager
  • Sales and marketing manager
  • Financial advisor
  • Research analyst

Earning an MBA degree can also significantly increase your yearly pay, with the average base compensation for recent Smith Online MBA graduates landing at $98,629, according to a 2018 graduate survey.

One of the benefits of earning your degree online is the flexibility that enables you to search for new opportunities before graduation. In fact, in the 2018 graduate survey, 58% of Smith Online MBA graduates started new positions before completing the degree. They’ve also been hired by some of the most influential names in business, including Under Armour, CSX and AT&T.

Why the Smith online MBA program is right for you

The flexible and engaging curriculum of the Smith Online MBA program can augment business acumen, hone leadership abilities, elevate analytical skills and enhance data-driven decision-making abilities. You’ll gain the valuable expertise that you can confidently apply in your upcoming professional endeavors.

Ready to broaden your business proficiency? Reach out to an advisor to learn more about the Smith online MBA program and general track option offered at Maryland Smith.


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Online Master of Business Administration by the University of Maryland Robert H. Smith School of Business